WIN THE BID: 6 TIPS TO CREATING A PROPOSAL THAT WINS CLIENTS

Going through an RFP process is no walk in the park. Like anything you do as a business owner, it's uncomfortable, it's difficult. However, if you are in an industry that issues RFPs often - social media, content marketing, branding - you will likely go through a competitive bid process. I recently went through this process not as a marketer, but as a client, and I learned a few things along the way.

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Brittany BranderComment
FIVE OVERWHELM-FREE WAYS TO INCORPORATE VIDEO INTO YOUR BRAND

I like to think of video creation like working out - there are so many ways to get the job done. You can lift weights, go to yoga, train for a marathon or take swing dancing lessons. No one will argue the fact that exercise is a vital part of staying healthy, but the important thing is to keep trying and testing until you find something you love. Your muscles will be sore afterward, and you might want to give up, but as you build the habit, it will get easier.

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FIND YOUR WHY AND FIND YOUR WAY

Being an entrepreneur is no small feat. Starting a business is rarely as simple as having a great idea, hanging a shingle, and accepting clients. Establishing yourself, getting a loan, marketing your offerings, and hustling to please clients is a tremendous undertaking.

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Brittany Brander Comment
VULNERABILITY, COURAGE, LOVE AND ENTREPRENEURSHIP

being an entrepreneur is risky. It’s (sometimes) financially risky, but more often than not the biggest risk we face is emotional. Think of it. You dream up, strategize and invest your energy into your business idea. Entrepreneurs quite literally sink their hearts and souls into the process, and then put it out into the world to be, well… judged. We are basically filleting ourselves open and hoping it’s not all for nought – that someone finds value in our work and says ‘yes’. 

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4 WAY YOGA HELPS YOUR BUSINESS AND IMPROVES PRODUCTIVITY

The workplace is a naturally stressful environment. Especially for the entrepreneurs, who have to organize it all, arrange their meetings, solve the problems and stay motivational and full of energy. And, if it isn't addressed, this stress can have a very real (and negative) impact on the productivity and health. Wether you are self-employed, a corporate mogul, a small business owner, or an employee, incorporating yoga into your work routine can yield tremendous benefits. This is true, no matter your gender, age, level of flexibility, or current health status.

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ENTREPRENEURSHIP AND MENTAL HEALTH: BREAKING THE SILENCE

There’s always a flurry of activity in our daily life as entrepreneurs. There is a never-end list of to-dos, tasks, and it’s very easy to get caught up in all of it. And when we do, we risk missing out on the beauty of life and we catapult towards burnout. I don’t know about you, but I find that when other people tell me I’m #killingit, I usually respond with an internal “yeah, #killingit is probably going to #killme.

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Brittany BranderComment
HOW TO WRITE AN “ABOUT US” PAGE YOUR AUDIENCE WILL LOVE

The “About Us” page is where your readers or clients will come to learn more about you. It’s where you tell people what you bring to the table, why they should buy from you or even read your blog. It’s not an easy piece of content to write, but with the right amount of care and nurturing, you’ll build trust with your audience and keep them coming back for more.

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Brittany BranderComment
10 QUESTIONS TO ASK A FREELANCE WRITER

Unless writing is your business or hobby, it’s likely not something you want to spend a lot of time on. There’s a lot involved in even a basic blog post. You have to think about the goals of your content, keywords, length, brand voice, content research, editing, image sourcing…Exhausted? This is where freelance writers are worth more than gold.

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Brittany BranderComment